Category: Liquid Web

Feed: Liquid Web. Author: Mayra Pena; Your Guide to Amazing iPhone PhotographyYou’ve clicked all over the Internet, you’ve researched the legal ways to source stock photography for your website and where to find photos for your blog, and you’ve even figured out what gallery plugin you want to use on your WordPress site, but you still just can’t find that right image — the one that would be perfect for your latest blog post. You have an idea of what you want in your head but it doesn’t seem to exist and you don’t have time to search any more ... Read More

Feed: Liquid Web. Author: Mayra Pena; Liquid Web’s Technical Hiring Coordinator on tenacity, technology, and being unafraid to be yourself. “Never be embarrassed to like the things you like and never apologize for who you are.”Nicky Bulmer-Jones is unapologetically herself. A self-proclaimed nerd and avid lover of video games, she is on a mission to show young women and men that the tech field isn’t just a boys’ club.Though she has lived all over the country (in Hawaii, Nebraska, and Georgia) she always finds herself returning to the place she was born and raised— Lansing, Michigan— where she joined the ... Read More

Feed: Liquid Web. Author: Jake Fellows; What is High Availability (HA)?In the simplest of terms, high availability is the reduction of downtime in favor of overall uptime. You want your infrastructure—whether that’s web apps, an eCommerce store, end-user systems, inter-company communications, or archiving, among a lot of other things—to be up and running (without interruption) as much as possible. A more complex definition of high availability involves various systems that comprise an IT infrastructure (hardware, software, and personnel) that are put in place to maximize uptime by minimizing, mitigating, and recovering from failures. This includes physical redundancies, virtual redundancies, data ... Read More

Feed: Liquid Web. Author: Ryan Smith; WordPress is officially the most popular way to build a website. According to data from W3Techs, over 30% of all websites on the Internet are powered by WordPress. That’s a lot of businesses choosing WordPress to build their sites, but the choice of hosting for those sites may not be as simple.If you’ve chosen to utilize WordPress for your website, and you’ve begun your search for the right type of hosting plan, you may be encountering the choice between a managed WordPress hosting vs shared hosting plan. Let’s look at the differences between the two ... Read More

Feed: Liquid Web. Author: Jerry Vasquez; The Health Insurance Portability and Accountability Act (HIPAA) affects thousands of companies around the U.S., including many that support health care providers instead of delivering care directly themselves.Many organizations find HIPAA compliance challenging. The U.S. Department of Health and Human Services has found organizations non-compliant with HIPAA in 70 percent of its investigations, and large-scale breaches, such as at Anthem and Premera Blue Cross, have made headlines and clearly demonstrated the severity of the threat posed by hackers. The difference between the data handling practices of the compliant 30 percent and the non-compliant 70 ... Read More

Feed: Liquid Web. Author: Jennifer Bourn; Benefit statements are clear and concise statements that communicate the benefit of a product, program, or service to the reader.I’m sure you have heard experts preach the successes that come from marketing with benefits and not features. The problem is, when you’re creating content, often the features feel like benefits because you believe wholeheartedly in what you’re selling and you believe every part of the project is important. For prospective clients, however, they don’t care about the features until they understand the benefits.Think about it this way:Do you get excited to read the owners ... Read More

Feed: Liquid Web. Author: Todd Terwillegar; There are a ton of articles that offer technical tips for conversion rate optimization. This is not one of them. This is how eCommerce store owners can increase conversions by simply caring about people.The reality is you’ll improve conversions when you care more, and in better ways, for people. It’s about being human.When you care more about your customers, they’ll buy more.Remember the PeopleSometimes it’s easy to overlook the fact that people have problems they need to solve. It’s easy to be so focused on selling our expertise that we don’t focus on solving ... Read More

Feed: Liquid Web. Author: Jake Fellows; Why Thinking ‘Post-Failure’ Is ImportantIn the event of a catastrophic failure, one that brings your infrastructure down and your operations to a standstill, you need a sensible, priority-emphasized, easy-to-follow plan of action. As company operations increasingly rely on network services, digital databases, electronic communications, and web traffic, IT infrastructures (and their ability to be highly available) become increasingly important.However, failures happen. Whether it’s an act of God, a squirrel taking out an entire power grid (it really happened), or just good old fashioned human error—the Ponemon Institute reported that 22% of all data center ... Read More

Feed: Liquid Web. Author: Jennifer Bourn; There is one thing every digital agency, WordPress agency, and services company needs: clients. In the services world, clients make the world go ‘round because, without clients, you wouldn’t have a business.Every business strategy, marketing tactic, and sales call is designed to do one of three things:Find new clientsClose the sale to secure new clientsKeep clientsFor most agencies, the second two tasks, closing the sale and keeping your existing clients, are relatively easy when compared to the first task. Finding new clients is one of the most difficult tasks a services agency has because ... Read More

Feed: Liquid Web. Author: Mayra Pena; LANSING, Mich., June 4th, 2019 — Liquid Web, LLC, (www.liquidweb.com), the market leader in managed hosting and managed application services to businesses and web professionals, is pleased to announce their partnership with the Cloudflare Bandwidth Alliance. By joining this alliance, Liquid Web customers will benefit from reduced bandwidth charges automatically.“We join in committing that we will deliver, free of charge, all egress traffic from our network to any of our Cloudflare customers. Eliminating bandwidth rates provides cost savings for Liquid Web and Cloudflare customers which solidifies our commitment to powering the online potential of ... Read More